LinkedIn tells you where to go: A feature by feature review on LinkedIn...
I was excited to see the LinkedIn Blog post yesterday about their new Events features. As someone who pays attention to the ways technology is changing the world of events for producers, participants...
View ArticleMy upcoming SXSW Presentation
I am very excited to announce that I’ve been selected to present a session at SXSW this year, on Events Are Now Platforms: Seven Tools for Success. Here is the vision behind the session: The goal with...
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3 Keys to Event Transformation
I believe it is helpful to look at Conferences and other Business to Business events in terms of an “Event Graph” with three main dimensions: 1. The content presented and the learning received 2. The...
View ArticleThe Event Graph as it played out at SXSW
Those of us who work in the event business, know how particularly intense it can get sometimes, with only so many hours until ‘Showtime!”. For me, SXSW and our session there on “Events are Now...
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Reflections on my SXSW Session: Events are Now Platforms: Seven Tools for...
This session achieved my goal of being a true interactive conversation, with lots of voices heard, questions asked and perspectives shared. The audience included producers of events, tool providers,...
View Article“It ain’t pretty, but it’s real”
I’ve written recently about the three dimensions of events, covering learning, networking and lasting value. Or broken down to an event’s “atomic units”: shared ideas, personal interactions and...
View ArticleWhat Sponsors Want.
What matters in a B to B event sponsorship today? I have sold sponsorships in recent years to some of the most savvy and roi-driven marketers around, yet I am still left feeling we are still very early...
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Events and the “online world”—an interactive Core Conversation at SXSW
Our 3rd Annual Core Conversation at SXSW for the Event and EventTech communities is not a panel or a presentation—it’s an interactive gathering for you to share your questions, and your best practices...
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